When Lexi asked me to give Nook, a must-have guide for New Zealand parents, a light rebrand, I was all in. The goal was to bring cohesion and clarity to the brand while keeping its warmth and relatability. I refined the logo, modernised the colour palette and typography, and created a suite of custom Instagram templates designed to be fresh, engaging, and easy to use. The result is a more confident, consistent brand presence that feels current, approachable, and ready to grow.
Bee and Jay Creative is the design studio of Nicky Busch, a Christchurch-based graphic designer with a passion for helping Kiwi businesses perfect their branding